IP - Información Periodística
IP is a new TV channel that interacts with it's audience in real-time through social media. Their logo is based on the typical switch on-off gesture that we do with our smartphones. Using this as a kickoff, I designed and animated a series of pieces like idents, bumpers and transitions from scratch. Also delivered a fully customizable after effects file so anyone could make text changes.​​​​​​​

Design: Carlos Mendez, Virginia Bello
Art Direction: Carlos Mendez, Virginia Bello
Design and Animation: Ismael Picardi
Producer Doer Agency
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